MGMT 3750 - Innovation and Entrepreneurship

Goals: To provide students with proven approaches and emerging models for creative and innovative business solutions.

Content: Students will engage in applied activities to develop creative skills, build components of a business plan, and explore innovation within an industry that aligns with their interests. Topics include creative mapping and cognitive processes, product/service design and redesign, rapid prototyping, new venture startup processes, and industry/market systems disruption.

Prerequisite: MGMT 3100 (grade C- or better) or consent of the instructor.

Credits: 4