DMA 1450 - Introduction to Graphic Design

Goals: To develop basic skill sets and fundamental conceptual frameworks for both creating and analyzing graphic communications across a variety of communication uses.

Content: The course covers the process of research, ideation, digital concept development and final execution to deliver design solutions that follow rules and trends found in the study of graphic design. Students will study how a page/screen is “read” by a viewer, theories of design and emerging trends in graphic communication.

Taught: Annually

Prerequisite: DMA 1120

Credits: 4